Oddka - Go Odd! (Electricity)
Director: Kent Hugo


Kent teamed up with Vice to create a 2 part commercial series for Oddka vodka.
The concept: Profile “odd” individuals.
So Kent met Joanna, Nick and Dylan from Makelight, and with the help of illustrator Valero Doval, made this informative film on a device they were working on.




Client: Oddka Vodka
Agency: Vice
Illustrations by Valero Doval – valerodoval.com
DoP: Nic Booth
Music by Tristan Cassel-Delavois
2D Artists: Martin Morris, Kent Hugo
3D Artist: Mike Wilson
Editors: Joe D’Ovidio, Ricardo Lemos, Jo Apps
Colourist: Danny Atkinson @ Th1ng
Production Company: Bullion
Producers: Drew O’Neill, Jade Bogue, Hannah Gracie
Agency: Lina Prestwood, Lisa Cadwallader
AC: Anthony McHugh
Gaffer: Jazz Bhalla
Sound Recordist: Danny Brosnan
Stylist: Anna Thompson
Art Director: Chloe Wood
Art Director: Anna Mould
Stills / PA: Simona Boulding
PA: Carly Plasha
Runner: Mario Bock
Additional Photography: Jack Newman

Makelight are:

Joanna Alpe
Nick Redwood
Dylan Turney